
Aim Creates a Future-Proof Fleet System Based on Flexibility & Choice
Summary: As a provider of diverse fleet services to more than 60 customers of varying sizes and needs, Aim Transportation Solutions needed an updated system that offered more flexibility and customization options in workflow, driver use, and data access. They partnered with Platform Science to create a tool that seamlessly integrated operations from their diverse customer base while allowing for future evolution of business needs and use cases.
The Challenge
For more than 115 years, Aim Transportation Solutions has provided commercial fleets of varying sizes with a wide range of comprehensive services, such as integrated logistics, full-service leasing and rentals, preventative maintenance plans, shop management, brokerage, and more. Managing more than 60 distinct fleets of varying sizes, each operating and billing differently, creates complexity that means Aim’s operations would never fit neatly into a single, rigid system.
Knowing they needed a highly customizable system that was still powerful and reliable meant Aim needed a partner to work hand-in-hand with them to create their ideal operating environment. They chose Platform Science to help build their solution that met their flexibility and functionality needs. Their key requirements included:
- Faster Support at Scale: Aim needed a system that could resolve issues quickly and efficiently without forcing their internal team to become frontline support.
- A Simpler Driver Experience: Aim needed an interface that made onboarding and training easier across a diverse driver base.
- Better Access to Real-Time Data: Aim needed easier access to operational data so teams could improve billing, payroll, and business performance.
Additionally, Aim was looking for a technology partner that could create a solution that would last for years to come, including the flexibility to grow and adapt with their business. The desire to future-proof operations meant that their tools would always be able to evolve with new and emerging needs, both from Aim internally or for their customers.
The Solution
Aim worked with Platform Science to build on a flexible foundation that simplified work for drivers, supported custom processes, and gave each customer fleet access to the right capabilities. For example, Platform Science’s marketplace approach allowed Aim to choose the right apps and functionality for each part of its business, rather than forcing every fleet into the same fixed technology stack.
Additionally, the open nature of Platform Science workflow tools gave Aim’s IT team the flexibility to build and adapt workflows around how the company actually operates, including processes that support dispatchers, billing teams, drivers, and customers. The flexibility of the Platform Science ecosystem also creates a framework for future adaptations as business and customer needs change.
The Result
Since partnering with Platform Science, Aim has significantly improved efficiency across both driver and back-office workflows. Payroll processing that once took a full week was reduced to just two days with real-time capture.
Driver onboarding became easier thanks to a more modern, intuitive interface. Aim’s IT team also gained the ability to build custom applications and workflows directly on Platform Science, allowing them to tailor solutions for each of their customer fleets instead of forcing every operation into a one-size-fits-all system.
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About Aim Transportation Solutions
With roots dating back 120 years, Aim Transportation Solutions is a family-owned and -operated company. Over that time, Aim has grown into one of the largest privately held truck leasing and transportation services companies in North America — all while staying true to the personal attention and customized support you expect from a family-run business. Today, Aim operates more than 100 locations across the United States and manages over 11,000 vehicles, offering a comprehensive suite of services including integrated logistics, full-service leasing, commercial truck rentals, professional shop management, preventive maintenance, dedicated contract carriage, freight brokerage, pre-owned truck sales, and energy solutions.
About Platform Science
Platform Science delivers a modern fleet management and telematics platform with easy-to-use applications and round-the-clock customer service to give its partners the support they need and their drivers the tools they deserve. From embedded OEM hardware options and dedicated support teams to integrated partner applications and a seamless driver interface, we have what you need to fuel your fleet’s success.
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